Event Synopsis

Free Money Day is a global invitation for people to explore, in a liberating and fun way, what it might be like if our relationship to money was a little different. On September 15th, worldwide, people will hand out their own money to complete strangers, two coins or notes at a time, asking the recipients to pass one of these coins or notes on to someone else. It’s an opportunity to start fresh conversations about money, sharing, and anything else that might come up.

Motivation for the Day

Money, as a medium for exchange, helps keep many economies running. A certain level of income is vital for people within such systems to be able to meet their basic needs. However, research consistently suggests that, beyond a certain point, having more money does not increase an individual’s wellbeing. We also know that happiness is highly related to how socially connected we are, that giving money away can contribute to individual happiness, and that opportunities to have informal conversations with people in our communities are also significant for wellbeing.

Our obsession with making more money as individuals is mirrored by our societal addiction to unending economic growth, despite the fact that neither of these, at the end of the day, makes many us any happier. These fixations might be pretty comical if the results of pursuing them weren’t seriously impacting people’s employment situations, livelihoods, ability to access food, and even the stability of the climate. The money systems in which we are currently enmeshed are fundamentally unstable – they create bubbles, and a destructive boom-bust cycle, which result in loss of jobs, homes, health, and even lives.

The U.S. Government’s decisions to raise the country’s debt ceiling to over 15 trillion dollars in 2011 and to over 16 trillion dollars in 2013 may have temporarily delayed further economic upheaval, however they have not addressed the underlying problem we cannot grow on like this! The world financial systems, which are based on exponential growth, are fundamentally incompatible with a world that has limited physical, biological and energy resources.

Profound changes, not band-aid measures to keep broken systems running a little longer, are needed regarding the way our dominant economic systems are organized. The typical approaches to economic, energy, and environmental issues: more studies, reports, protests and incremental legislation, don’t seem to be changing the game fast enough to ensure global wellbeing and environmental sustainability in our lifetimes.

Perhaps it’s time for ‘signal interruptions’ – things that get us questioning what we believe to be true and what we truly value. Free Money Day is one way to playfully interrupt the ‘more money/more economic growth’ signal. It’s a fun and exciting means to have the courageous conversations we need around things like ‘how much money is enough?’, ‘do we always need to grow our economies?’, ‘how well is economic competitiveness really serving us?’ and ‘does sharing make more common sense?’ With collaborative consumption now worth $110 billion, we believe the time is ripe for all of us to cash in on making some real change!

Why September 15?

On September 15, 2008, Lehman Brothers, one of the world’s largest investment banks, filed for bankruptcy. This incident, which has become symbolic of the Global Financial Crisis, triggered a series of events which contributed to global financial mayhem, the repercussions of which are still being felt today.

September 15 also happens to be the International Day of Democracy – what better an occasion for ‘Free Money Day’ given democracy is defined by the United Nations as: “…a universal value based on the freely-expressed will of people to determine their own political, economic, social and cultural systems, and their full participation in all aspects of life”!

It’s a big month for activism

International Day of Charity (September 5)

World Suicide Prevention Day (September 10)

Talk Like a Pirate Day (September 19)

International Day of Peace (September 21)

Park(ing) Day (Third Friday in September)

World Car-free Day (September 22)

International Right to Know Day (September 28)

Money – A Deeper Look

To understand the challenges inherent in our current money systems, it’s helpful to know a little about the history and workings of present day finance. A historical look at money helps to show that our economic systems are constantly changing, and can also encourage us to be more intentional about how they change as we move forward.

The Evolution of Money

The money systems of today may seem like ‘the norm’, but if we look at money through time we will see that our current systems have not been the norm for most of history, and it’s likely that they will not be the norm in the future. Just as human beings and their societies have evolved, so have the means of trade and exchange.

Bartering & Gift Economies

Contrary to popular belief, economic activity in ‘pre-money’ times was not primarily based on bartering but based on ‘gift’ giving. In a gift economy, goods and services are exchanged without an agreement for rewards, either immediately or in the future. Widespread participation in the gift economy serves to circulate and redistribute valuable goods within a community.

Where barter did occur, a variety of objects were used as ‘currency’. In ancient China (1200 BC), cowrie shells were used to barter for goods. Many centuries later (500 BC), Greek, Persian, Macedonian and Roman empires were using coins made of precious metals, including bronze, silver and gold. Paper money emerged in China over a thousand years after these coins (800 AD), only to be phased out many centuries later (1455 AD). In the late 16th century, paper bank notes were being used in the original 13 colonies of the United States, and in the late 17th century, English banks began to issue receipts for deposits that were circulated. In 1862, the US Treasury issued paper money for the first time to help finance the Civil War. More recently, rum was used as a currency in 18th century colonial Australia.

‘Gift economics’ is still very much a part of every day economic activity all around the world – ‘gift economy’ activity includes things like: volunteer work; caring for family or friends; sharing a bicycle, books or garden tools; participating in the development of open source software; or donating/giving away money or goods.

The gift economy is the oldest, most enduring system of exchange.

Further Information

The History of Money – a Wikipedia page providing a comprehensive overview of money throughout history.

A Comparative Chronology of Money – an online, detailed history of money, from ancient times to the present day.

Chris Martenson’s Crash Course – a series of online modules using plain language to provide viewers with a detailed understanding of current economic systems, including money, including how they relate to energy and the environment.

Reinventing Money – a blog that demystifies money by providing leading edge ideas about monetary and non-monetary exchange.

13 Books on the Future of Money – a review of a range of new books (some free to download) on the future of money and the new economy.

Positive Money – a 4-minute documentary and associated campaign explaining debt and a proposal for how we can end the ‘debt crisis’.

The Money Fix – a feature-length documentary exploring our society’s relationship with ‘the almighty dollar’.

Sacred Economics – a book by Charles Eisenstein tracing the history of money from ancient gift economies to modern capitalism, revealing how the money system has contributed to alienation, competition, and scarcity, destroyed community, and necessitated endless growth.

Debt, the first 5000 years – a book by David Graeber outlining the human history of debt and indebtedness.

Move Your Money – a national campaign in the U.K., inspired by Bank Transfer Day in the U.S., seeking to spread the message that we, as individuals, can help to build a better banking system through our buying power.

Money As We Know It

Money systems underwent some major shifts over the last few centuries, and these changes have directly shaped the money systems we use today. Firstly, it may seem quite natural to pay interest on a loan today, but at one time interest – or usury, as it was then known – was forbidden by the Christian Churches. However, during the Middle Ages lenders began to charge interest on money loaned and this approach led to certain groups being able to accumulate wealth and power. The Knights Templar (a Western Christian military order), for example, exploited loopholes and charged fees on money they loaned, increasing their wealth and power and helping to fund their military campaigns.

Secondly, the stores of value (for example, gold) became separated from the notes or tokens that represented the value. Hundreds of years ago, the first bankers were people who securely stored ‘hard’ currency (like gold, which was both heavy and dangerous to carry around) and issued depositors with a note that served as a promise to pay.

Through history, governments have often switched to forms of fiat money in times of need (such as war), simply by printing the money needed. However, if they produced money more rapidly than economic growth, the value of money is reduced through inflation.


Over time, rather than returning to banks to collect and use the gold (or other precious currency) for purchases, people simply began swapping the bank notes. All that gold was just left sitting there – and it became fairly rare for someone to make a claim on it. The bankers then realized that since claims weren’t often made, they could lend out two notes for every one piece of gold in their coffers. The amount of money in circulation doubled at the stroke of a pen. Gradually, the number of notes relative to the gold in storage increased, until the system became what is known as fractional reserve banking. This system works as long as people have confidence in it. If a lot of people decide to claim the wealth at once, the system crashes – as it did in 1929 when the stock market collapse triggered The Great Depression. Although it differs from country to country, under this system most banks are only required to hold a small percentage (typically less than 10%) of the actual amount they are legally able to loan out.

In 1971, the United States switched to fiat money when President Nixon de-linked the US dollar from the gold standard, indefinitely. With many countries’ currencies fixed to the US dollar at the time, this single decision meant that most of the world’s currencies effectively became fiat-money based.

Thirdly, money systems have become based on debt. In the 20th century, we came to understand ‘debt’ as ‘consumer credit’ – in the 1920s, some US companies began issuing credit cards, including oil companies and department stores, yet it was only in 1946 that the first bank-issued credit card was introduced. Debt, for so long a restriction on consumption, became an enabler of consumption. Debt itself became a commodity. Over the last few decades, debt of many kinds, including government, consumer, and corporate, has grown to unprecedented levels.

But debt is also how modern money is brought into existence. This critical point deserves a more detailed investigation. Let’s take a look.


In addition to banks needing only a fraction of the reserve amount in order to lend and the increasing separation of money from trade of real goods and services, the way financial systems are structured has become the key driver of the need to keep economies ‘growing’ (more people consuming more, faster).

Money is created by being loaned into existence as debt. This debt is comprised of the money borrowed, but also of the fees that the lender charges the borrower. As repayment of the loan with interest requires extra income, whole financial systems are based on the premise that the economy will continue to grow so that all debts can be paid back with interest. As a result, perpetual growth is a requirement for many current economic systems.

Money and Exchange in a Digital World

Once the value of money was divorced from the ‘cold hard cash’ it represented, the ability to wire or transfer money from one party to another became possible. This has been, and continues to be, very significant for entire populations who live and earn money far from home (due to displacement or relocation for a variety of political and economic reasons).

As money has become increasingly ‘virtual’ in this way throughout history, the leap to online banking was not a great stretch of the imagination. Since the late 20th century, innovation in money and exchange systems has exploded with the rise of the Internet and electronic banking. In 1994, a US bank became the first to offer Internet banking. 1997 saw the launch of both BPAY, an electronic bill payment system, and Octopus, the world’s first contactless smart card (for use on Hong Kong’s public transport system). At the turn of the millennium, Paypal was launched, which gave people the ability to pay anyone anywhere in the world electronically, so long as the payer and the payee each had a bank account, a Paypal account, and an email address. A range of possibilities continue to emerge through new online transaction methods and currencies such as Google Wallet App, Facebook Credits and Bitcoin.

While such innovation has delivered convenience and other positive benefits, the fact remains that money no longer has a connection to a store of real, physical wealth. When money was unleashed from the restrictions of the physical world in the 1970s, compounded by the emergence of digital economies, speculative transactions such as derivatives trading grew dramatically. The trade of actual goods and services has become a smaller and smaller part of the global financial casino as the practice of ‘making money from money’, and consequently the amount of currency available, has grown exponentially.

Speculative economic systems have been used to create and legitimize huge inequalities, with a massive shift of resources from the so called ‘developing’ world to the ‘developed’ world; and a wealth transfer from lower to higher earners within many nations. Despairingly, the increasing gap between rich and poor is also drawn along racial and gender lines. Not only has our money been divorced from the wealth it represents, but what we purchase with it has been strategically disconnected from the labor required to produce it, as well as the environmental costs. We now have money systems that require ever-expanding debt, which makes them fundamentally unstable – and economic instability hits the most vulnerable hardest.

In addition to fuelling inequality on an unprecedented scale, our debt-based money systems are now putting all of humanity at risk – pitting us against physics and biology by creating a runaway train of debt, a Ponzi scheme that we need to keep feeding with more and more growth, because entire systems have been structured to demand it. But what happens when our economic systems that must, by their very design, keep expanding, run into the physical and biological limits of the earth? What can we do? What are our alternatives?

Some Alternatives

Although our current monetary systems may at times seem like the only possibilities, a brief historical look reminds us that it hasn’t always been this way. In fact, it is one among many possibilities that are currently in play. And luckily, there are many more alternatives and exciting glimpses of the Future of Money all around!

For instance, thousands of people around the world have been developing and using alternative currencies, such as Local Exchange Trading Systems (LETS) and Time Dollars or Time Banking. There are also many groups and individuals working on ‘open source’ currencies, and families who are choosing to spend less money, buy less stuff, and live more simply.

‘Alternative’ economic activity already exists for most of us in our daily lives – in fact, life might be a lot more difficult without it. Just think of all the things we do that don’t involve (or, aren’t primarily about) money! Parents caring for children, volunteers cleaning up a park or organizing a festival, friends trading clothes, people listening to each other’s stories, carpooling to an event, and neighbors growing a garden together – these are just a few examples of a growing list. Even within today’s financial systems, these activities are evidence that we often put life, not money, at the center of things. What if we can accept that ‘the market system’ has served its function and it is now time our entire economy made life, and all that maintains it, its highest priority? The markets may be part of it, but would cease to drive it. What might such an economy look like?

Life-supporting economic principles are already evident in many worker-run cooperatives and businesses, sliding scale payment options, participatory budgeting, social justice movements, Fair Trade, Community Land Trusts, credit unions, barter clubs, family and clan-based production, collective housing, job-sharing arrangements, and other forms of the solidarity economy. Meanwhile, ecological economics provides a helpful alternative framework for thinking about bigger picture economic and environmental questions.

About the Post Growth Institute (the organizers)

We are an international group exploring and inspiring paths to global prosperity that don’t rely on economic growth. In addition to Free Money day, we have created the (En)Rich List: a parody of the Forbes Rich list, showcasing 100 inspirational people who have made enriching contributions to truly sustainable futures; launched the Post Growth Challenge: a competition offering a small amount of money, consultancy and promotional support for the best world(view) changing idea for deep sustainability; assembled the Post Growth Alliance: a network of 50 like-minded organizations using collective reach (presently 3 million via Facebook/Twitter) to enhance individual impacts and grow the broader post-growth movement through a content sharing service; and managed Post Growth Consulting: a collective of sustainability-oriented contractors that assist not-for-profit organisations to enhance the efficiency and reach of their work. Full details of our work at: http://postgrowth.org.

The Free Money Day Team

Donnie, Joshua (USA), Sharon (Australia).

Our Other Projects

(En)Rich List

Post Growth Challenge

Post Growth Alliance

Post Growth Consulting


Thanks for past help to: Billy (web/photography/film); Jon (video); Lucas (design), Serenity, AJ (video), Andy (video), Miles (legals), Lynette (media), Glenn (web), Nudzejma (photography), Axel, Jeremy, Paul, Theo, Julian, Melanie and Kate (Australia); and Anja (Germany); Renato (Brazil).

We’re inspired by Juan Mann, our friend and catalyst for the Free Hugs Movement, and Heidemarie Schwermer, a former teacher from Germany, who in 1987 decided to stop using money and live a life based on exchanging favors.

Free Money Day, 2012, was dedicated to the late Andrew ‘Wilf’ Wilford, one of the most enthusiastic supporters of this event.


Alternative Currencies
Any form of currency functioning alongside legal tender. Examples include postage stamps, air miles and loyalty card points, but it is more commonly associated with community money schemes such as time banks or local currencies.

Direct exchange or arrangement of exchange of items for other items. Barter generally requires a ‘double coincidence of wants’; that is: Person A desires the item held by Person B and vice versa. If there is no double coincidence of wants, a lot of time and effort could be invested in finding third, fourth, fifth (etc.) parties and a long chain of exchanges might need to be completed in order for the original barter to take place.

Collaborative Consumption
An economic model based around mutual ownership rather than private property, collaborative consumption takes place through sharing, bartering, lending, trading and gifting. The internet has facilitated a boom in collaborative consumption, from peer-to-peer lending to couch surfing to book swapping.

A financial instrument based on, or ‘derived’ from, other instruments. Derivatives are generally used as a method by which to hedge risk, but can also be used for speculative/gambling purposes. For example, it could be the right to buy or sell shares at a certain price on a date in the future.

Fiat Money
Money that is not backed by reserves of any type of commodity, such as gold held by a country’s Reserve Bank, but has value because a government or other institution has given it legal value, and society accepts its value as a means of exchange and unit of account.

Fractional Reserve Banking
The right of banks to lend fiat money without equivalent deposits held in reserve. Positive Money UK, which campaigns against fractional reserve banking, describes it thus: “Rather than taking money from a saver and lending it to a borrower (as per the common understanding of banking), they simply write new numbers into the bank account of a borrower – effectively creating new money out of nothing.”

Gift Economy
A gift economy is one in which goods and services are given away between members of a group, without the expectation that the gifter will be reimbursed with a gift to a similar value level at a future point in time. Entirely gift-based economies are generally only found in small traditional communities, although aspects of the gift economy can be found worldwide among families, friends and neighbours.

Gold Standard
The first bank notes were ‘promissory notes’ that could be taken to a bank and exchanged for a fixed quantity of gold, and gold underpinned monetary systems. Because the amount of money in circulation could only expand as fast as the gold supply, it created a stable economy. Most countries blew out their reserves during the Great Depression.

Increasing prices in the economy which erode the value of money. Inflation is the result of an imbalance between the supply of money and the underlying size of the economy.

Local Exchange Trading Systems (LETS)
Community based networks that allow members to directly and indirectly exchange goods and services without money, using community credits.

Money plays three simultaneous purposes. It serves as a store of value, a way to standardise value, and a mechanism of exchange. Almost anything can be used as money, and historical examples include sea shells, salt, 12-foot blocks of stone, and later, metal coins and paper/plastic notes.

Ponzi Scheme
Also known as a pyramid scheme, a Ponzi Scheme is an investment operation in which early investors are paid with money put up by later investors in order to encourage more and bigger risks. Ponzi schemes are illegal in many countries.

Sharing Economy
Sharing economies have always existed throughout history, but the rise of the Internet and social media has created new opportunities to swap, lend, rent or share everything from physical space to underutilized items. One term for the sharing economy is ‘collaborative consumption’.

The practice of requiring a larger sum to be repaid than was initially loaned, usually through the charging of interest.